Posted: December 9th, 2022

Pa 1 | Business & Finance homework help

 

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One of the initial stages in developing a business plan is to perform a market analysis. A market analysis is the process of gathering information about a market within an industry. Your analysis studies the dynamics of a market and what makes potential customers tick. For this professional assignment, you will develop a market analysis for your business. This market analysis will make up a significant portion of a completed business plan, which you will submit at the end of this course. 

Begin developing your market analysis by researching and drafting an analysis focused on:

  • Summary of your business (1 paragraph minimum)
  • Distinguishing characteristics (1 paragraph minimum)
  • Industry description and outlook (1 paragraph minimum)
  • Target markets (2 paragraphs minimum)
  • Customer profile (1 paragraph minimum)
  • Customer needs (1 paragraph minimum)
  • Trends (2 paragraphs minimum)
  • Potential competitors (2 paragraphs minimum)

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