Posted: June 11th, 2021

Michelle has told you that the board is now ready to see the final

 “They are very eager to see what we have been working on during the past few weeks,” she says excitedly. “I am sure they will love the plan and am looking forward to your presentation.”

“Thanks,” you respond, feeling a few butterflies in your stomach. “I am looking forward to the presentation also. I think we have covered all of the bases and I am sure we have a solid plan.  I have jotted down the order of items to cover that I think will be best for the presentation. What do you think?”

  1. Objectives of plan
  2. Marketing research used to select target market
  3. Product
  4. Pricing
  5. Distribution
  6. Promotional Strategies
  7. Measuring results
  8. Contingency Plan

 10 slide PowerPoint with 150 words of speaker notes per slide 

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